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fMarketing and advertising of veterinary medicines

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Abstract

Activities intended to promote the sale or supply of a veterinary medicine are regulated and this chapter explains how the regulations apply to different types of advertising and different types of drug. Self-assessment questions are included along with a video.

Last updated August 2024 to reflect changes in the Veterinary Medicines Regulations (VMR). Changes are highlighted in blue in the PDF version.

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Supplements

Marketing and advertising of veterinary medicines

With David Harris BVSc Pgcert VetEd FHEA MRCVS

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